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We Are RedFern Digital
Making Brands
Have Impact

We are an award winning full-service digital marketing and E-commerce agency. RedFern Digital is responsible for the strategic direction, growth, and performance of some of the largest and most successful brands across a dynamic range of categories in the market, covering Research, Branding, Strategy, Social Media marketing, E-commerce & Technical Integration.

We don’t just help brands, we make them have IMPACT. Having impact means beating the market and your competitors at everything you do. Our insights, experience and kick-ass team mean that your brand is not only in safe hands but is about to thrive.


phone: (86-21) 62308037

Building Address:
Room 603-608, 6F, Australia House,
No.80 Pingwu Road, Changning District, Shanghai, China

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    Why should you work with us?
    We Have Completed
    Projects Successfully

    From the content that we produce, to the media activations we promote and platforms we sell through, we tell our brands’ stories.

    We share what differentiates our brands from others and create content that is engaging, contemporary, brand relevant and drives sales.

    Brand Campaigns

    Research Projects

    Media Accounts

    Brand Launches

    Development Projects

    Limitless Creativity
    How do we achieve this?
    Having a kick-ass team!
    Ryan Molloy
    Chief Executive Officer
    Ashwin Pillay
    Commercial Manager
    Emily Jiang
    Creative Director
    Frank Ren
    Digital & E-commerce Manager
    Mata Song
    Senior Videographer
    Echo Shaw
    E-commerce Operations Manager
    Daniel Zhang
    Senior Photographer
    Fritz Weiss
    General Counsel
    Our Values
    Our values are what make us special and drive us to do better.

    We are consumer crazy

    Rather than make a brand fit to a consumer, we help fit the consumer to the brand. With over 8 unique different methodologies, a combination of in-house proprietary tools, we are a China Research Agency with research capabilities that are one of the strongest in the market. And our never-ending obsession with the Chinese consumer means we are always at the top of our game.

    We are commercially and data driven

    We challenge our people to deliver measurable and successful campaigns for our brands no matter the budget, no matter the platform. Combining our E-commerce and media departments means that both not only hold each other accountable for exposure and sales but cross-pollinate their experience. Therefore, we are able to use digital marketing in China to drive traffic to the E-commerce channels of our brands, increasing sales conversion.

    We are creative

    We pride our creative team on producing some of the best work globally and a quick look at our work-to-date reveals this.
    From video production and photography, to graphic design, animation, and develop of creative assets, our creatives are hand-picked from a variety of industries, sprinkled with fairy dust and then inspired to create memorable brand stories.

    We are RedFern Digital

    As a full service agency we are able to understand the pain points your business faces.
    Our model and structure not only enables us, but empowers us to mold solutions brands need to thrive.

    Our Services





    We leverage a unique suite of in-house developed research tools and methodologies to support our brands with tailored market research, from China market opportunity assessment, branding, consumer testing right through to market strategy.


    Digital Marketing

    We offer content marketing & paid media management across China’s major social media platforms, including Baidu, Douyin, Little Red Book/Xiaohongshu, WeChat, Weibo, and more. We support brands with creating brand awareness and building online communities.



    Our creative team is involved in every step of the journey for our brands, from branding and localization, landing page and H5 development, through to localized photo and video production.



    Technical integration and bespoke development of WeChat mini programs, websites and standalone applications to create a 360-degree digital experience.



    As a China E-commerce partner, RedFern can take care of your marketing, operational, customer and logistical needs across all of China’s major platforms.

    Where can you find us?

    A map of our worldwide locations


    Our Brands

    We have worked with brands from all around the world, large and small, and have experience in both taking over for a brand and revamping their image and style, along with building up a brand from the ground up to the sky.

    These are just a few of the brands that we’ve worked with.

    They’re making an IMPACT